Watch it here.
Some facts:
- 70,000 liters of paint.
- 358 single bottle bombs.
- The ad took 10 days and 250 people to prep and shoot.
- The paint had to be delivered in 1 ton trucks and was mixed on-site by a dedicated team of 20 people.
- Cleanup only took 60 people about 5 days since a special water-based paint was used. It was easy to scrape off after it dried. Keep in mind everything seen in this ad was done practically with no digital effects.
Wonderful, except they spelled color wrong. 🙂