Anthony Hardwick won’t spend Thanksgiving Day laughing with family and eating turkey and his favorite pecan pie. Instead, he will be in bed, sleeping to prepare for his 10-hour overnight shift that starts at 11 p.m. at an Omaha Target store.
Hardwick probably isn’t alone in thinking employees should be able to spend the holiday with family. But he’s the only one who has launched a national campaign in hopes of getting the Minneapolis-based retailer to reverse its decision to open at midnight and go back to its original Black Friday opening at 5 a.m.
On Monday alone, more than 50,000 supporters signed his online petition.
Target is just one of several retailers opening earlier than ever for “Black Friday,” a day considered to be one of the busiest and most competitive shopping days of the season for retailers.
